Starwood (Starpur) institutional website development
As an employee of Taiprora, I created Starwood website (a trademark of Starpur), a company specialized in the production of wood-aluminum frames (windows and doors). The implementation included the development of the site from the graphic design provided by the customer, providing a complete commercial CMS ("Wave CMS" by Taiprora) for content management and SEO. This project was completed with a web competitive analysis and a SEO optimization. Project developed in 2010.
Role in this project
I worked on this project covering different roles, from project management, to web development using LAMP technology (Linux, Apache, MySQL and PHP).
I also made a preliminary competitive analysis, benchmarking of the most used keywords in this market, carrying out a study about the potential of keywords to suggest the customer the best set of keywords to use in his SEO and web marketing campaign.
About this customer
Starpur, with its brand "Starwood", focused its business in the design and production of windows of high technical quality and aesthetic. It is based in Nocera Inferiore (Salerno, Italy).